Embrace veganism: a choice of compassion for animals and the planet.
Like us, animals can suffer and feel joy, and they should be able to live their lives however they wish. Animals are sentient, that is, they are conscious and they can feel emotions and a broad range of sensations. By eating animals, we're condemning them to a miserable life and a terrible death. Just in the UK, 4 million animals are killed in slaughterhouses and tens of millions of aquatic animals are slaughtered every day. By what right do we take their lives?
Animals, like humans, are sentient beings capable of joy and suffering. Consuming them subjects them to a life of misery and a cruel death. In the UK alone, 4 million animals are slaughtered annually, along with tens of millions of aquatic animals.
More and more plant-based products are becoming available for us to replace animal products. The offer of plant-based alternatives is growing steadily, and nowadays it's really easy to find them in supermarkets and in organic and vegan stores.
Its been scientifically proven by multiple professional health organizations that a balanced plant-based diet is good for our health in any stage of the life cycle.
Discover accessible plant-based alternatives replacing animal products, widely available in supermarkets and specialty stores. Scientifically endorsed, a balanced plant-based diet supports health across all life stages.